Get New Customers
Using Google Ads

Show text ads to users actively searching for your brand, services, and products. You can also generate traffic and awareness with image and video ads.

Highly interested users ready to convert

Accurate tracking for ROI calculations

Live dashboard for convenient monitoring

2,700+

Conversions last month

Experience Pays. Trust the Experts.

You’re not competing against your competitors, you’re competing against their marketing agencies. Here’s how we can help you win:

Invest the time to find high-intent keywords and audiences

Craft nuanced campaigns with custom settings and extensions

Conserve monthly budget by minimizing poor performers

Maximize ROAS by bidding aggressively on top performers

Text Ads on the Search Network

We meticulously research ideas in the Keyword Planner, evaluating user intent and search volume for every keyword; we also collect low-quality ideas as industry-specific negative keywords to safeguard performance. The ad copy is thoughtfully structured for A/B testing, and we deploy every relevant ad extension to maximize the impact. We also customize each campaign setting and setup accurate conversion tracking. This combo is excellent for capturing existing user interest.

Image Ads on the Display Network

We configure custom Google Analytics retargeting audiences based on your website traffic and import them to Google Ads so that we can show your ads to users via images, animations, and banners on websites, in Gmail, and in apps. We also create custom audiences based on user search activity, demographics, and specific website placements to help generate brand awareness and increased search volume. This can be really helpful for new service or product launches.

69% of searchers that are mobile call a business straight from Google search.

Blue Corona

Blog Post

Display advertising has proven to increase traffic to websites by 300%.

Visual.ly

Infographic

Consumers are 27x more likely to click on online video ads than standard banners.

CMO.com

Blog Post

Google Ads results receive 66% of buyer-
intent keyword searches online.

WordLead

Facts & statistics

Video Ads on the YouTube Network

Advertisers with existing video assets may be able to repurpose them on YouTube, helping to build brand awareness. We often use pre-roll ads, so you’re not charged unless the user watches at least 30 seconds. The best videos are usually no more than 90 seconds. This can be an effective choice for advertisers who can’t afford the search ad CPCs in their industry but would still like to show custom videos to users who have a high-intent search history. Same customers, different ad format.

Shopping Ads on the Search Network

The comparatively low CPCs and wide variety of ad placements make this a compelling choice for eCommerce advertisers. We are ready to build campaigns for advertisers who already have their product feed setup in Google Merchant Center and would like help creating campaigns in Google Ads. Our specialists regularly take deep dives into the search terms and targeting settings to improve the automated placements that Google uses on shopping campaigns

Google Ads Management Fees

Standard

< $3k monthly budgetmonth

$600

per month

+ $750 setup fee

Volume

$3k-19k monthly budget

20%

of monthly ad spend

+ $750 setup fee

Enterprise

$20k+ monthly budget

17%

of monthly ad spend

+ $750 setup fee

All SEM Pricing Tiers Include:

Month-to-month service

Detailed conversion tracking

Live performance dashboard

Bi-weekly written updates

Campaign budget updates

Admin access to ad accounts

Competitor research

Keyword research / targeting

Negative keyword lists

Search term monitoring

Bidding optimizations

Geotargeting and day-parting

Audience targeting updates

Detailed ad extensions

Remarketing audiences

A/B split-testing for ads

Ad disapproval resolution

Call tracking and recording

Text Ads on the Search Network

We meticulously research ideas in the Keyword Planner, evaluating user intent and search volume for every keyword; we also collect low-quality ideas as industry-specific negative keywords to safeguard performance. The ad copy is thoughtfully structured for A/B testing, and we deploy every relevant ad extension to maximize the impact. We also customize each campaign setting and setup accurate conversion tracking. This combo is excellent for capturing existing user interest.

Image Ads on the Display Network

We configure custom Google Analytics retargeting audiences based on your website traffic and import them to Google Ads so that we can show your ads to users via images, animations, and banners on websites, in Gmail, and in apps. We also create custom audiences based on user search activity, demographics, and specific website placements to help generate brand awareness and increased search volume. This can be really helpful for new service or product launches.

69% of searchers that are mobile call a business straight from Google search.

Blue Corona

Blog Post

Display advertising has proven to increase traffic to websites by 300%.

Visual.ly

Infographic

Consumers are 27x more likely to click on online video ads than standard banners.

CMO.com

Blog Post

Google Ads results receive 66% of buyer-
intent keyword searches online.

WordLead

Facts & statistics

69% of searchers that are mobile call a business straight from Google search.

Blue Corona

Blog Post

Display advertising has proven to increase traffic to websites by 300%.

Visual.ly

Infographic

Consumers are 27x more likely to click on online video ads than standard banners.

CMO.com

Blog Post

Google Ads results receive 66% of buyer-
intent keyword searches online.

WordLead

Facts & statistics

Video Ads on the YouTube Network

Advertisers with existing video assets may be able to repurpose them on YouTube, helping to build brand awareness. We often use pre-roll ads, so you’re not charged unless the user watches at least 30 seconds. The best videos are usually no more than 90 seconds. This can be an effective choice for advertisers who can’t afford the search ad CPCs in their industry but would still like to show custom videos to users who have a high-intent search history. Same customers, different ad format.

Shopping Ads on the Search Network

The comparatively low CPCs and wide variety of ad placements make this a compelling choice for eCommerce advertisers. We are ready to build campaigns for advertisers who already have their product feed setup in Google Merchant Center and would like help creating campaigns in Google Ads. Our specialists regularly take deep dives into the search terms and targeting settings to improve the automated placements that Google uses on shopping campaigns

Google Ads Management Fees

Standard

< $3k monthly budget

$600

per month

+ $750 setup fee

Volume

$3k-19k monthly budget

20%

of monthly ad spend

+ $750 setup fee

Enterprise

$20k+ monthly budget

17%

of monthly ad spend

+ $750 setup fee

Standard

< $3k monthly budgetmonth

$600

per month

+ $750 setup fee

Volume

$3k-19k monthly budget

20%

of monthly ad spend

+ $750 setup fee

Enterprise

$20k+ monthly budget

17%

of monthly ad spend

+ $750 setup fee

All SEM Pricing Tiers Include:

Month-to-month service

Detailed conversion tracking

Live performance dashboard

Bi-weekly written updates

Campaign budget updates

Admin access to ad accounts

Competitor research

Keyword research / targeting

Negative keyword lists

Search term monitoring

Bidding optimizations

Geotargeting and day-parting

Audience targeting updates

Detailed ad extensions

Remarketing audiences

A/B split-testing for ads

Ad disapproval resolution

Call tracking and recording

Frequently Asked Questions

What is digital marketing for business?

Digital Marketing is the act of promoting and selling products or services online. It uses a specific medium, assets, and strategies.

The medium of digital marketing is the Internet. The assets include the following:

• Your website
• Your email list
• Your social media profiles
• Your content

The strategies used in digital marketing are:

• Content Marketing
• Search Engine Optimization (SEO)
• Social Media Marketing
• Pay-Per-Click (PPC) Advertising
• Email Marketing

Why do businesses need online marketing?

Every business owners nowadays must take advantage of the World Wide Web because many consumers are turning to their computers, smartphones, and tablets to locate businesses and shop. They use Google and other web browsers to find stores, compare prices, watch out for sales and discounts, etc. If your business doesn’t have an online presence, you are limiting your target audience and not maximizing your growth potential.

In its simplest form, digital marketing uses the Internet to advertise a business and sell products or services. Its key components include a well-designed website, high-quality content, effective email marketing, and social media, among others. Online marketing is essentially cost-effective compared to traditional marketing methods like direct mail and print advertisement because it can reach a bigger audience on a more affordable budget.

What is search engine optimization?

Search Engine Optimization (SEO) is an online marketing strategy used to help your business website rank at the top of search results.

Is SEO still relevant in 2020?

It is both relevant and effective if used correctly. In a nutshell, you can make SEO work wonders for your business by doing the following:

• Create a sitemap of your website
• Create search engine friendly URLs for posts and pages
• Add metadata to all pages, posts, and photos
• Align site content with desired search keywords
• Remove unwanted backlinks to your site
• Obtain positive backlinks to your site

What is social media marketing?

Social Media Marketing is a digital marketing strategy that focuses on the use of social media applications like Twitter, Facebook, Google+, Instagram, Pinterest, Snapchat, Yelp, and YouTube to communicate with your potential customers.

Which social media platform is best for my business?

It depends on your market. LinkedIn and Twitter are ideal if you’re targeting other businesses; whereas, Facebook, Pinterest, Instagram, and Snapchat are great for attracting consumers.

What content should I share on social media?

Social media content should be relevant to the type of people your business is trying to reach. It’s important to know your audience, their preferences, how they make purchasing decisions, etc. so that you can effectively create and share useful and necessary information.

Ready to Get Started?

If you want to learn more about how we can help grow your business, click below to schedule a free website strategy call. If you are ready to start right away, click here to contact us.